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Old 02-08-11, 07:57 PM   #1
johnD
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Default Pure Fishing acquires...

Sebile.

Did y'all see this ?

http://sports.espn.go.com/outdoors/b...ASTERHeadlines
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Old 02-08-11, 08:23 PM   #2
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Which means no more new innovative products.
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Old 02-08-11, 10:03 PM   #3
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Sad to hear. I really hope they don't ruin what Sebile has going for them. Since Patrick Sebile will still be working with them, maybe he won't let them ruin it too bad...

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Old 02-08-11, 10:15 PM   #4
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Just curious...why/how would Pure Fishing ruin Sebile?
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Old 02-08-11, 10:16 PM   #5
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It won't be the same, that's for sure.
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Old 02-08-11, 10:22 PM   #6
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Quote:
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It won't be the same, that's for sure.
Any reason you say this? Are they not the same company that owns Abu?
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Old 02-08-11, 11:48 PM   #7
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Any reason you say this? Are they not the same company that owns Abu?
I think that Pure Fishing is a good company. But Sebile has made baits that are unlike anything that Pure Fishing has been a part of. I think that while Pure Fishing does a good job of re-inventing the wheel. Power Craws have been one of my favorite soft plastic craws, they then made some modifications to a soft plastic craw and next thing you know we have a Chigger Craw. Then a few years later they re-invented the wheel again and we now have the Crazy Legs Chigger Craw. I am not saying anything bad about any of these baits, I use them all a lot and love them. But I think all things being equal, Sebile was a lot more innovative with their ideas and coming up with new baits. However in fairness to Pure Fishing there is a difference between mass producing soft plastic baits, and trying to come up with a new idea that hasn't been done before. And trying to accomplish the same thing with hard baits. In soft plastics the market is somewhat cluttered with companies who are all trying to come up with the next innovation. The hard bait market is less cluttered so it would be easier for a company like Sebile to be original with their ideas. Yes they are the same company that owns Abu-Garcia, and I am sure you know how much I love all of my Revos. But I honestly have a feeling that we will see a drastic change in not only the quality of new ideas, but possibly in quality of the baits in general. Who knows, I've been wrong before though.
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Old 02-09-11, 12:42 AM   #8
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I'm going to have to agree that this probably isn't a good thing. Let me start by saying that I own 2 Revo's, 1 Pflueger, 1 BPS reel, and lots of Berkley baits. I'm not anti Pure Fishing.

As far as I know, all the Pure Fishing reels share some components, they are all very similar in design. This isn't necessarily a bad thing but it makes none of them very unique. I guess one could argue that it keeps costs down which also keeps prices down. This might be good for the consumer but it doesn't equate to a very unique product, IMO.

Pure Fishing also ran All Star Rods into the ground. As far as I know, All Star was still a respected brand before PF took over. Now they are low budget, lower quality rods.

Also, how's Fenwick doing these days?

I say all that to illustrate the point that unless PF lets Patrick Sebile have complete design control, the brand will likely suffer in the innovation department, which is where Sebile really excelled. They could easily become another homogenized lure brand.
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Old 02-09-11, 09:29 AM   #9
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I completely agree with the last two posts.

There have been a lot of examples of big corporations buying out smaller companies and either running them into the ground or completely changing what they're about. Like Joe said, you hardly hear anything of Fenwick and All Star anymore. With so many brands under their name, I think Pure Fishing chooses to focus more on their big names like Berkley and Abu. Similar things can be said for other companies as well, so I'm not just bashing Pure Fishing.

Sebile had a lot going. They've won multiple awards at ICAST over the last couple years and make some great products. Truly innovative products are hard to come by these days as most everything has been done already. I'm just afraid all the innovativeness that was always associated with the Sebile name won't be there now that PF is in charge.

Mass produced baits usually are not of the same quality as those from a small company like Sebile. I've got a few Sebile lures and the quality is outstanding. So while Pure Fishing says their global market will help expand the company, I think it will lesson the quality of the baits because they'll need to be produced in such large numbers now.

Although I guess they could always surprise us.

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Old 02-09-11, 10:51 AM   #10
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Good discussion.

I agree that when large companies buy small companies it can be a downfall in quality. And, to be fair - I have looked and handled Abu's rods - even the Verdict is not a rod that I'd own. They definitely focus on looks, not function.

I will agree too that Fenwick and All Star are not the rods they used to be. I can still remember 25 years ago when my Dad got a Fenwick. He was the talk of his club for weeks.

Sebile has one bait that is innovative - The Magic Swimmer. The rest of the baits in the lineup are all "reinvented wheels". I own a couple MS, and they are very nice and high quality baits.

If I had one concern, it would be the quality. But, I can stock up on MS's before they loose that.
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Old 02-09-11, 03:37 PM   #11
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I think what has been expressed is generally the case. It's a good thing that Shimano didn't do that with G. Loomis.
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Old 02-09-11, 04:30 PM   #12
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Quote:
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I think what has been expressed is generally the case. It's a good thing that Shimano didn't do that with G. Loomis.
That depends on who you ask. Some will tell you G Loomis rods were much better when Gary Loomis had control over how things were. And personally, I think quality would probably be where it should be on rods of that price if Gary Loomis still had anything to do with it. But this is a discussion for another thread (which is around here somewhere, lol)

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Old 02-09-11, 06:53 PM   #13
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Quote:
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I think what has been expressed is generally the case. It's a good thing that Shimano didn't do that with G. Loomis.
I agree that this is another discussion for another thread. But I will say that I know several G. Loomis guys and all of them that I know say that G. Loomis is not even close to the same quality of rod that they were prior to Shimano taking them over.
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Old 02-10-11, 04:22 AM   #14
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Hold up, guys. I was hoping I didn't need to add the rolling eyes emoticon to accentuate my sarcasm. I concur with the general thoughts posted in this thread. Perhaps it was too subtle.
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Old 02-10-11, 08:34 AM   #15
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Quote:
Originally Posted by islandbass View Post
Hold up, guys. I was hoping I didn't need to add the rolling eyes emoticon to accentuate my sarcasm. I concur with the general thoughts posted in this thread. Perhaps it was too subtle.
I kind of thought it may have been sarcasm, but wasn't entirely sure. I just thought it a good time to mention Loomis anyways since I withheld it from my original post.

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Old 02-10-11, 03:41 PM   #16
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None of your Jedi mind tricks here, Arx.
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Old 02-10-11, 11:52 PM   #17
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None of your Jedi mind tricks here, Arx.
Ha! I guess I'm still a padawan.Even that little kid (as Darth Vader jr.) in the superbowl commercial is light years ahead of me.
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Old 02-11-11, 02:39 AM   #18
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Quote:
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Hold up, guys. I was hoping I didn't need to add the rolling eyes emoticon to accentuate my sarcasm. I concur with the general thoughts posted in this thread. Perhaps it was too subtle.
Ok I will admit that your sarcasm went over my head, but then again I'm kinda slow.
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Old 02-11-11, 09:51 AM   #19
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Quote:
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Ok I will admit that your sarcasm went over my head, but then again I'm kinda short.

Fixed it for you....
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Old 02-12-11, 02:23 AM   #20
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Fixed it for you....
UMM....WOW Not sure where that came from, but haha good one.
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Old 02-14-11, 09:46 AM   #21
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Quote:
Originally Posted by carolina-rig-01 View Post
UMM....WOW Not sure where that came from, but haha good one.
Sorry, it was a reflex...I'll leave you alone...
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